The Future of UX Research: AI, Strategic Thinking, and The Trouble with New Methodologies
May 06, 2024
“There are no shortcuts. If you’re working on finding a shortcut—the easy way—you’re not working hard enough on the fundamentals. You get away with it for a spell, but there is no substitute for the basics. And the first basic is good old-fashioned hard work.” Coach John Wooden. …
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