Happy World Usability Day!
Today we and the rest of the world celebrate the importance of user research in designing products and experiences. This year’s theme is “Designing For the Future We Want,” inspired designers and researchers to focus on the U.N.’s 17 Sustainable Development goals.
World Usability Day is also the time that many organizations celebrate their efforts and commitment to improving customer experience. Others realize their customers’ voice is missing and instead use this time to reflect and to create strategies to answer the most critical customer experience questions.
- Who are our customers?
- What should we know about our customers?
- How might we capture, delight, and retain our customers?
- What changes should we make to our products or digital properties to exceed customer expectations?
At Usability Sciences, our primary goal is to connect you with your most important stakeholder, your customer. Our skilled qualitative user researchers are trained to identify, work with, and extract key information from the people who actually purchase and USE your products and services. Whether you need to empathize, define, ideate or test, Usability Sciences has a solution to help you.
To learn more about user research or our services.